03 Jun 2013


Hosted by the SocialMedia.org, BlogWell features eight great case studies on the best social media programs at large corporations.

You’ll learn how to get started, get past roadblocks and make your social media program phenomenal — all in one fantastic afternoon.


Case Studies

Sherri Maxson, Social Business Leader, Grainger

Learn how Grainger is connecting with fans using social media.

Jamie Simoni, Social Media Marketing Manager, American Eagle Outfitters

Learn how American Eagle Outfitters used social media to find the newest faces of their brand.

Chuck Stephens, Social Media Marketing Consultant, Humana

Learn how Humana brought their newly launched brand positioning to life through an inspiring social media campaign.

Alicia Jones, National Social Marketing Manager, Honda and Acura 

Learn how American Honda Motor Company is using social media to start new conversations with customers.

Ginny Long, Digital and Direct Marketing Director, Moen

Learn how Moen is engaging new fans on social media.

Karen Gutierrez, Social Media Director, U.S. Bank

Learn how U.S. Bank created a social media strategy and playbooks to carry it out.

Jennifer LaFrance, Senior Digital Marketing and Social Media Manager, McCormick

Learn how McCormick differentiated their Gourmet brand in the social space through a mix of content, utility, and an awesome contest.

Christi Woodworth, Social Media Director, SONIC Drive-In

Learn how SONIC Drive-In manages multiple agencies to create an engaging social experience for consumers.


Register Today

When: Wednesday, June 19
Venue Six10, 610 S. Michigan Ave., Chicago
Click here for ticket prices. Note: PRSA Chicago members will receive a 20 percent discount with code PRSASENTME.